Welcome to ProsperoSystem
Innovators in driving up consumer household spend
Prospero works with a select group of UK and US Merchant
Partners - retailers and services providers - through card-linked,
merchant-funded consumer rewards' programs, to:-
Increase new customer numbers
Retain existing customers
Increase new and existing customer spend
Increase market share
All at the expense of our Merchant Partners' competitors
We source customers and customer spend for our Merchant Partners through Channel Partners – commercial groups with large numbers of members or subscribers
Those customers register their payment cards with loyalty programs supported by our Merchant Partners
Those Merchant Partners provide rebates on purchases made by cardholders in exchange for their ongoing patronage
Merchant Partners look to Prospero to deliver
Our business model is simple and one we’ve constructed to deliver substantial value for all stakeholders.
We operate a single model in the UK and USA, but one which is individualised on demand.
Our circle of competence is small but well defined. We aim to remain within its boundaries at all times.
Technology is critical to our business. We pioneer carefully selected, proprietary technologies that provide us with a sustained competitive edge in our core proposition
Our business could not function without the great partners who help us execute our plans. These are Merchant Partners, who provide the rewards. Channel Partners, who provide the customers. And Execution Partners, who help the core team deliver on the process
We are indebted to them all
Most large membership and subscription-based businesses operate in competitive markets.
Competitive pressure is even more intense if the product or service they provide is a commodity.
ProsperoSystem enables these ‘closed-user’ businesses to retain more of the customers they have, and
attract new customers from their competitors
Retain more customers
Attract new customers
Prospero aims to deliver incremental value-added to its Merchant Partners, in the form of customer numbers and spend per customer. Merchant Partners are carefully selected and given category exclusivity within the CLO rewards programs we support. Careful analysis of payment cardholder transactions’ activity provides us with opportunities to drive up Merchant Partner customer numbers and spend using a range of promotional and marketing communications’ techniques
Our core operating functions - Data Management, Research, Analytics and Marketing & Communications - are managed by the Intelligence Unit. Development completes our operational skills set. We execute our strategy with a core of key manpower that works with carefully identified category partners
We manage the business with a small, core team of best-in-class experts, based in the UK and the US, who manage the business by process not by geography
This team is supported by a range of experienced execution partners
Operations are separated into 5 key units
Creativity, innovation and bold thinking, strong product design, meticulous attention to detail, control and execution in products and organisation have characterised Prospero’s approach to its business from the outset
Together with Motivcom plc, Prospero launched the UK’s first card-linked, merchant-funded consumer rewards’ program - Utility Warehouse CashBack Card - in November 2008. Within five years, the program had grown from greenfield to 250,000 cardholders and £200million of annualised spend supported by more than 40 of Britain's biggest retail brands. The Utility Warehouse CashBack Card rapidly became Mastercard Europe’s outstanding customer retention and recruitment program and the UK’s most successful prepaid card program of all time.
In 2011, Prospero set out to replicate its UK merchant-funded payment card-based rewards model in the US, fully financed by the UK business. Initially based in Wayne, PA, we transferred the operations to downtown Philadelphia in 2013. Today, financial institutions form the core of our distribution network. Over 35 merchant brands support ProsperoSystem card-linked programs, comprising more than 12,500,000 rewards and loyalty account holders across the country.